please find below advance pr for Magical Taxi Tour on 12th September 2014.
Any queries please get in touch with
PR Officer for Magical Taxi Tour
ARE WE NEARLY THERE YET?
This year’s Children’s Magical Taxi Tour is drawing closer and the countdown has begun. Soon it will be time to set off in a convoy of London Taxis for the Disneyland Paris resort to meet with a well known mouse and all his friends.
The trip will be leaving on Friday 12th September from East Wintergarden Canary Wharf. The Big Breakfast Send Off will be attended by sponsors and dignitaries alongside the VIP guests – the children – with The Lord Mayor Locum Tenens of the City of London Alderman Sir David Howard cutting the ribbon at 07:40 sharp signalling the beginning of the trip. The excitement at this breakfast is high and infectious; office workers stand and watch in amazement as the convoy sets off, horns blaring to bid farewell, each cab with the sponsors names emblazoned on the side.
There will be more than 400 people setting off on the trip, taking children with life limiting illnesses on this magical journey. As well as the children, the Magical Taxi Tour will be supported by medical teams, ambulances, breakdown services and carers. The trip, organised by The Worshipful Company of Hackney Carriage Drivers, will be escorted by police officers City of London Police, Metropolitan Police in the UK and also fellow officers from over the channel, the Gendarmerie Nationale.
Each year the tour reaches another milestone; more than 4000 children have been on this trip so far and this year will see this number rise again. Thanks to the generosity of sponsors and the taxi drivers themselves, who give their time freely, the trip has grown and gone from strength to strength with support of the Livery Companies and the corporate sector. Some of the taxi drivers have actually taken part in every single trip since the first one in 1994, an amazing commitment. They are used to the cries of “Are we nearly there yet” that begin as the convoy lands in Calais following crossing the channel on a P&O ferry. The ferry trips are also donated kindly by P&O. The car deck full of
London taxis is quite a surprising sight to fellow travellers, as is the hotel car park full of cabs over the weekend.
Once at the resort the children will enjoy a day in the theme park, followed by a Gala Dinner which is also attended by the Disney characters who sign autographs and pose for photos with the children – truly magical.
Fund raising in today’s economic climate is more difficult than it has been in the past and without the continuing support of the drivers, City Liveries and the Magical Taxi Tour sponsors this event could not carry on. But the Disney Organising Committee is confident it will carry on bringing smiles to the faces of these children and the supporting team who travel.
You can learn more about the Magical Taxi Tour at www.magicaltaxitour.com where you will find details of previous trips and also how you can help by making a donation to help fund next year’s outing.
For further information please contact our press officer Sandie Goodwin on 07860 439839 or by email firstname.lastname@example.org
Any journalist wishing to attend the Big Breakfast Send Off on 12th September should also contact Sandie as security is tight at Canary Wharf and passes will only be issued to those on the pre booked list.